Home » Here’s an Exclusive Look at Porsche’s NFT Pricing, Utility, and More

Here’s an Exclusive Look at Porsche’s NFT Pricing, Utility, and More

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NFTs allow budget-conscious fans of high-end brands to get what they never had before: affordable luxury. It sounds like an oxymoron, but many innovative companies have found ways to make luxury more accessible thanks to Web3.Specifically, premier fashion brands such as: Balenciaga, Prada, Gucci Offering a digital collection for a fraction of the price of real-world designer items, we enable a new wave of fans to connect (and collect).

But the world of Web3 Luxury goes far beyond the digital runway.

November 2022, car manufacturers Porsche announced First official NFT collection. In a material now shared exclusively with nft now, Porsche and his team have told us everything they need to know about the project (price, utility, date of manufacture, accompanying airdrop, etc.). rice field.

fasten your seat belt

The 7,500 NFTs in Porsche’s collection will be offered in four tiers at a premium price of 0.911 ETH each. be interested? Selected individuals can start participating in the action on January 23rd at 9:10am UTC-5. The Public Mint will follow at 4pm (UTC-5).

Here’s what you’ll need to qualify for each wave:

  • wave 01: Hold and Register Porsche POAP, Partner NFT Porsche NFT website.
  • Wave 02: Host a partner NFT and register on Porsche’s NFT website.
  • Wave 03: Hold your Porsche POAP and register on Porsche’s NFT website.
  • Wave 04: Register on Porsche’s NFT website.

Porsche says it has plans for Dope in the future, but be aware that minting a digital collectible from this first project will make it part of what Porsche calls the “Pioneer Circle.”

As a pioneer, the opportunity to co-create the future of Porsche’s Web3, get limited-edition merchandise, access exclusive properties from artists and partners, join Token Gate’s Discord, and participate in virtual and in-person events. there is. Additionally, Porsche says there will be an airdrop exclusive to Pioneer.

define your journey

One of the most interesting aspects of this project is that the owners will have the opportunity to co-create the final look and feel of their NFT designs.

Each Porsche NFT starts as a clean slate — a white Porsche 911 Carrera with a personalized license plate. Over the course of a few months, owners will be able to tailor the NFT to their personality by choosing from her three “paths” of performance, tradition, or lifestyle.

When it comes to customization opportunities, there are over 150,000 possible design combinations with variables spanning a wide variety of backgrounds, colors, and related design elements. The company says there is also an element of randomization taken into account. Eventually, the owner will be able to claim his 3D version of his 2D NFT.

The team notes that the project was structured this way to allow participants to connect more closely with both brands and specific NFTs.

“In creating our visual interpretation, we draw on Porsche heritage, quintessential Porsche elements and contemporary lifestyles to create an exciting set of possible layers in a creative journey. “We leave owners some freedom to let the visualization reflect their style and mood depending on the situation,” he added. I was.

Customize your Porsche NFT Lifestyle Pass

For this project, Porsche partnered with Hamburg designer and 3D artist Patrick Vogel. Vogel creates the various design elements for the NFTs and uses user input obtained from the initial sale to prepare each NFT as his 3D asset special in Unreal Engine 5.

Some artists may be hesitant to let go of so much control through collaboration, but Vogel embraces it.

“Web3 is always the next thing,” he explained. “You always have this co-creation in mind. It’s colorful, it’s playful, and if Porsche calls you and says, ‘Hey, can you do this?’ “

Also contributing artistic skills to the project is Vexx, a Belgian visual artist. Porsche Vision Gran Turismo, Digital Artist Chris Labrooy. Labrooy is a physical “dream bigInstallation at Art Basel Miami.

Becks painting the hood of a white Porsche
Vexx painting the hood of a Porsche 911 in The Gateway: A Web3 Metropolis

Building a fully digital environment

The NFT collection is just the first stage of Porsche’s journey to Web3. The company has expressed interest in eventually bringing the luxury car buying experience to his Web3. In addition to this, they are looking to further secure their supply chain through blockchain technology.

Some of these plans are still in flux, but Porsche says this is by design.

“we [these releases] It’s like TV season,” said Deniz Keskin, Director of Brand Management and Partnerships at Porsche. The Gateway: A Web3 Metropolis by nft now“What you’re watching now is like season 1. Let’s see what we learn from this.” [first collection] And how do you write future stories? Don’t expect the second season to be exactly like this one.we really want [evolve] with the community. “

Porsche NFT Heritage Pass
Porsche NFT Lifestyle Pass
Porsche NFT Performance Pass

Krämer agreed with Keskin, noting that the core focus of the project is ultimately co-creation with the community.

“The core of the project is the community,” Kramer said during a panel discussion. “We would like to contact [the community] and co-create. That’s the goal. I am looking forward to having my first co-creation session with Holder in the future. In the future, you can test the artist’s design and participate with the artist and the whole team. “

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