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Opportunities and challenges related to the Metaverse

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What we do know is that the Metaverse is proposing new, more human ways to relate to each other. You also need to understand how to interact with your machine. To do so, we need an interface that serves as a bridge between human and machine communication.

Beginning in the 1960s and 1970s, punch cards were the medium used to enter information and instructions into computers. Next came the Command Line Interface (CLI), which serves as a communication system based on lines of code entered at the keyboard and projected onto the screen. The Graphical User Interface (GUI) came next, proposing a more user-friendly way, providing an interface that behaved a bit like how we interact with other objects in the physical world. Only with the advent of smartphones did it become possible to create mobile applications, opening up a wide range of options for user interaction. But I’ve found that interfaces that make better use of human language are more natural and powerful. Voice user interfaces in the form of assistants have therefore formed a major part of our interaction with technology ever since.

And now we are in 2022. In our increasingly connected reality, the physical and digital worlds are not so radically separated. The digital experiences available to us are becoming increasingly diverse, human, and above all, immersive, with technologies such as virtual reality, mixed reality, and augmented reality. So, like any other interface, these new immersive interfaces offer a way to stay connected to the above with our customers and deliver unique and memorable experiences.

Augmented Reality (XR) is a concept that combines various technologies.

  • Virtual Reality (VR) provides a fully immersive experience in which users stop looking at the real world and enter a computer-simulated environment, usually using a headset or goggles.
  • Augmented Reality (AR) blends the physical and digital worlds by superimposing objects and information on top of it.
  • Mixed Reality (MR) creates a hybrid reality in which you can interact with both real and virtual objects.

Augmented reality can already be seen in our lives, especially in the form of applications, tools and augmented reality filters. The latest smartphones and tablets are equipped with AR technology that allows entertainment, entertainment and informative content to be superimposed on real life. XR, on the other hand, has been adopted in the workplace for a wide range of tasks such as recruitment, onboarding, training, data visualization, virtual meetings, and even online trade shows.

Furthermore, we have reached a situation where the form of interaction of these new interfaces is not yet defined. One of the interesting effects of the metaverse is the increased awareness and importance of open standards. Interoperability, allowing products and subsystems from different providers to communicate easily, has always constituted the foundation for delivering technology to society at scale. Once the metaverse is made globally accessible, many of the technologies used to build it will require a high degree of interoperability. This means a large number of regulations from many international standardization bodies.

The Metaverse is moving from hype to demonstrating that it can offer real value. While the benefits are numerous, a set of key challenges must be overcome, including:

  • We need to make these technologies available, but we’re not leaving anyone behind.
  • Lack of existing regulations for emerging economies.
  • We do not yet know the impact of XR technology on our health.
  • Capabilities of the XR System with respect to the collection of personal data.
  • Identify who has the ability to impose rules on specific virtual worlds regarding freedom of information and how to combat disinformation.
  • There are also concerns about the high energy consumption of certain blockchains that use consensus algorithms such as Proof of Work.

We have reached a moment of great innovation, but it is also a moment where we must demand accountability among organizations, regulators and society to ensure that the balance does not tip the other way. You need to create an experience that gives users full control over their data, privacy, and identity, making them feel welcome and safe.

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